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Requirements in Russian here / Требования на русском языке здесь.

1. General description of the format
2. The width and height of the creative
3. File size limits
4. HTML5-creative implementation specifications
5. Creative validation

1. General description of the format

Reach Video is a banner with a video that automatically plays when it getting the visible part of the user's browser.
If automatic video playback does not start due to browser or device restrictions, you can start playback by clicking the start button.
The video is played once and stops. Repeat playback is possible by explicitly pressing the replay button.
The sound in the video is turned off by default, but can be turned on by pressing the sound on button.
It is possible to conduct an audit by external verification systems for starts and video views.

2.The width and height of the creative

Standart creative size:
  • 300x250px

    Все площадки Rambler Group

3. File size limits

The total video weight is up to 1MB.

4. Creative requirements

You must provide:

  1. Video:
    • aspect ratio - 16:9
    • width resolution - 300 up to 640px
    • duration of the video - up to 10 sec
    • file format - mp4
    • video codec - H.264;
    • audio codec - AAC;
  2. Button text, optional-up to 15 symbols (the default text is 'more Details').

5. Creative validation

Check out how your creative works live on our sites.


  • These requirements are supplement the General requirements to ad placements.
  • The placement can only be guaranteed if the ad materials, that fully meet the requirements, was submitted at least in five working days before the start of the ad campaign.